Last updated: 18/09/2025
This Privacy Policy explains how RX Tracking (“we”, “our”, “us”) collects, uses, stores and protects your personal information when you purchase products from our website and when you use our GPS tracking services.
1. Who we are
We are RX Innovations Ltd, a company registered in the UK.
Our registered office: Unit A
82 James Carter Road
Mildenhall
IP28 7DE.
Contact email: sales@rxinnovations.co.uk.
We are the data controller of your personal data under UK GDPR.
2. Information we collect
When you use our website or tracking services, we may collect:
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Account & purchase details: name, email address, phone number, billing/shipping address, payment details.
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Device data: tracker IMEI/serial number, SIM number.
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Tracking data: GPS location, speed, route history, status reports from your tracker.
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Usage data: login details, device settings, IP address, browser type, and log information.
3. How we use your data
We use your personal data to:
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Process and deliver your orders.
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Provide access to our GPS tracking platform.
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Display real-time and historical location of your devices.
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Send service updates, alerts, or important information.
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Maintain security, detect fraud, and comply with legal obligations.
We do not sell your personal data to third parties.
4. Where your data is stored
Your tracking data is stored securely on servers located in Singapore. Although Singapore is outside the UK/EEA, we ensure that your data remains protected to UK GDPR standards through:
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A Data Processing Agreement (DPA) with our platform provider.
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The use of Standard Contractual Clauses with UK Addendum (or UK IDTA) to lawfully transfer data outside the UK.
This means your rights and protections under UK GDPR continue to apply, even when data is stored in Singapore.
5. Sharing your data
We may share your data with:
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Our trusted platform provider iStartek (acts as our data processor).
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Payment processors (e.g. Stripe, PayPal) to handle transactions.
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Law enforcement or regulators if legally required.
6. Retention
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Order and account data: kept for 6 years (for legal/tax reasons).
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Tracking data: retained for 3 months unless you request deletion earlier.
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Backup data may remain longer but will be securely deleted within 6 months.
7. Your rights under UK GDPR
You have the right to:
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Access a copy of your personal data.
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Correct inaccurate or incomplete data.
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Request erasure of your data (“right to be forgotten”).
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Restrict or object to processing.
You can exercise these rights by contacting us at sales@rxtracking.co.uk We will need to verify your identity before acting.
8. Cookies & website tracking
Our website uses cookies to:
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Enable secure checkout.
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Analyse website traffic.
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Improve user experience.
You can manage cookies in your browser settings.
9. Security
We take appropriate measures to protect your personal data, including encryption, secure servers, and access controls. However, no system is 100% secure, and we cannot guarantee absolute security.
10. International transfers
As noted, tracking data is stored in Singapore. We rely on contractual safeguards (SCCs + UK Addendum or UK IDTA) to ensure your information remains protected.
11. Contact & complaints
If you have questions about this policy or how we handle your data, contact us at:
📧 sales@rxtracking.co.uk
You also have the right to complain to the UK Information Commissioner’s Office (ICO) if you believe your data rights have been infringed: www.ico.org.uk.